Apple opened on Monday (Jun 6) its first in-person developers conference since the beginning of the pandemic with chips, maps and a method for deleting steeply sent messages, however was mum on any virtual reality offerings.
The tech monster promoted new features and capabilities being incorporated into the operating systems running iPhone, Apple Watch and more, alongside a fast new MacBook Air computer driven by a second generation of its custom chip.
Apple chief Tim Cook and his team flaunted coming innovations during a keynote presentation at its first developers conference to be held at its campus in the Silicon Valley city of Cupertino – and the first in-person version of the get-together since COVID-19 struck.
“It’s so good to see you all,” Cook said from a stage set up on a lawn next to Apple’s ring-shaped headquarters, as an audience of a few thousand developers cheered in the morning sunshine.
No updates, be that as it may, were forthcoming on a rumoured virtual reality operating system or hardware.
In any case, developers will get to meet with Apple engineers during the weeklong conference, and even work in a new building with soundproof rooms to allow them to talk about thoughts without being overheard.
Beside new MacBook models, the event was a deep dive into coming new generations of operating systems for Apple’s line-up of offerings.
Apple will begin allowing individuals to delete and edit messages after they have been sent as part of the latest update to its operating software, as well as customisable options for the iPhone main screen.
Clients of its digital wallet ought to soon likewise have the option to pay for buys in instalments.
Depending progressively on custom made chips has enabled Apple to make its gadgets and software work more flawlessly together, and get up to speed a bit to features presented by opponents, for example, Google Maps and even Microsoft Xbox video game platform for Windows-powered computers.
Creative Strategies expert Carolina Milanesi saw it as Apple filling “users’ wish-list”, adding capabilities to make its apps, services or hardware the natural option in an undeniably competitive market.
“They are listening to what the users are saying and they’re making changes,” Milanesi said.
As expanded reliance on computers and the internet brought about by the pandemic gives no indication of subsiding, and by better tuning hardware and software for comfort vows to keep individuals in Apple’s money-making ecosystem, the examiner added.