Global advertising technology company ATOK has announced its official entry into the Korean market by establishing an advertising agency branch and obtaining a business registration license. This decision is part of ATOK’s strategic expansion plan, aimed at strengthening its presence in Korea’s advertising market and creating new business opportunities through collaboration with local companies.
About ATOK
ATOK is an innovative rewards-based mobile advertising platform that aims to facilitate seamless communication between advertisers and consumers. Through its Korean branch, ATOK plans to offer detailed targeted advertising solutions and execute strategic campaigns tailored to customer needs. This approach is designed to provide advertisers with high ROI while delivering valuable and meaningful advertising experiences to consumers.
Korea Market
Korea is one of the largest advertising markets in Asia, with a notable growth trend in digital advertising. Leveraging a deep understanding of the local advertising ecosystem, ATOK intends to analyze market trends and consumer behaviors to develop effective advertising strategies. Additionally, the Korean branch will utilize ATOK’s global network and experience to offer various opportunities to local businesses.
A representative from ATOK expressed, “We are very excited to enter the Korean market. We aim to provide valuable advertising experiences to local advertisers and consumers while presenting a new paradigm of advertising based on ATOK’s innovative technology.“
They further added, “We will collaborate with Korea’s talented professionals to create even more creative and effective advertising campaigns.”
Through its Korean branch, ATOK will focus on building a sustainable advertising ecosystem and developing advertising models that benefit all stakeholders. The company is committed to minimizing waste in advertising budgets and providing solutions to address issues such as fake clicks and views.
The establishment of the new branch and the acquisition of the business registration license mark a significant milestone in ATOK’s entry into the Korean market, increasing its growth potential moving forward. ATOK is expected to bring about new innovations in the Korean advertising landscape and lead changes in the global advertising industry.
