General Motors on Wednesday uncovered a new version of its Chevrolet Trax — the brand’s entry-level crossover — with new technologies and a more aggressive design, and at a lower cost than the current vehicle.
The smaller is vital to attracting and retaining cost-conscious purchasers for the Detroit automaker, as interests rates rise and costs of new vehicles keep on breaking records. The Trax likewise goes about as a so-called “gateway vehicle” for consumers to move into the brand’s bigger, more costly crossovers and SUVs, as indicated by executives.
“This is a great opportunity for us with folks at the low end of the market,” Chevrolet Vice President Scott Bell said during a media briefing. “This is a vehicle that, we quote, ‘Has everything you need and nothing you don’t.’”
The beginning pricing of the 2024 Trax will be $21,495 for a LT trim, which is $1,400 not exactly the current model. The highest beginning cost will be $24,995, with extra in the middle between. The onlyChevrolet vehicle more affordable than the Trax is the a lot more modest Spark hatchback, what begins at under $15,000. All pricing incorporates mandatory destination charges.
The redesigned Trax is expected to go on sale next spring. It will be created at a GM plant in South Korea, where the current model is built.
The vehicle will be powered by a 1.2-liter turbocharged, three-cylinder engine that will create a GM-estimated 137 horsepower and 162 pound-foot of torque. Standard and optional add-on features on the upgraded Trax incorporate bigger control and data screens, wireless Android Auto and Apple CarPlay, active noise cancellation, automatic emergency braking, blind zone monitoring and adaptive cruise control.
The 2024 Trax highlights styling that appeared on the midsize 2019 Chevrolet Blazer and returned on the Chevy Trailblazer, another compact crossover. The Trax is longer, lower and more extensive than the current model — more in accordance with the pricier Trailblazer.
Leaders expect the updated Trax to help with becoming the brand’s over 10% market share in the smaller crossover segment. Chevrolet expects the redesigned Trax to become the third bestselling vehicle in the brand’s lineup, behind the Silverado full-size pickup and compact Equinox crossover. Those vehicles commonly sell hundreds of thousands of units a year.
“We forecast a lot of growth here,” said Steve Majoros, vice president of Chevrolet marketing. “There’s still a lot of people who want a car of this kind of size, proportion and price point.”
GM on Wednesday didn’t declared any electric or hybrid models, in spite of the organization’s plans to exclusively offer electric vehicles by 2035.
