“We’re always looking to give our fans more ways to enjoy the classic menu items they know and love,” McDonald’s said to describe the expansion of the new Big Mac, as per Fox 6.
The sandwich will incorporate two tempura chicken patties, pickles, destroyed lettuce, and American cheese, a combination the organization said was a tremendous achievement when it was carried out to clients in the UK.
The Chicken Big Mac comes in the midst of a cheap food feud that has been named the “Chicken Sandwich Wars,” which have heightened since Popeyes presented its well known chicken sandwich in 2019. Different chains have followed the trend, with Mcdonald’s, Burger King and Wendy’s acquainting new sandwiches implied with rival Popeyes and Chick-fil-A.
“Chicken continues to be a significant opportunity for us… We’ve got some great global equities already in our McNuggets and with McChicken, but we also have some equities in McCrispy and McSpicy that we think we’ve got an opportunity to do more with globally. So that’s going to be a priority area,” McDonald’s CEO Chris Kempczinski said in a Q2 earnings call.
The new sandwich will be carried out later this month for a limited time at select Miami locations.